Storytelling



Here's a Great Example of storytelling: media type="youtube" key="hvvFVhzDL6w" height="390" width="640" Here's a good intro: [|Storyteling intro] || **http://www.adweek.com/print/103611 **
 * media type="custom" key="8357916"
 * Circle the keyworkds and underline the main ideas **


 * Next: Discuss what the main ideas in the article are and how to visually make this story real. **

An example of good storytelling techniques: [] Video shots tell a story with some unique elements. 1. Video stories usually tell a story from the climax backwards

2.I avoid at all costs, opening with a talking head. That is the kiss of death. You have to warm the viewing crowd up some before you bring in narrative. Use strong visuals from your b-roll instead. 3. One of my favorite things to __start my video with is a series of quick sound bites interspersed with nat sound pops. __ A nat(ural) sound pop is a quick hit of sound like a ball hitting a bat, the sound of a shovel digging into a sand pile, the closing of a car door. 3. Try using the classic literary device of opening your video by teasing with the middle or end of the story 4. Lead with your strongest or second strongest video first. Works great in breaking news videos. 5. It’s important to define your story in the opening 15-20 seconds. If viewers have to wait too long they’ll be gone. 6. Open with great natural sound. I sometimes open my video with black and just play sound. It’s mysterious and hopefully makes the viewer want to follow the sound into your story. 7. Sequence your shots. Put the pictures together into a storytelling format. ||